Episode 15 - Kendrick, Cleats, Commercials: Brand Marketing Moments at Super Bowl LIX

00:00 Super Bowl Monday. No hangover, just marketing takes. Was our prediction right? Was this the most watched Super Bowl ever? Lots to discuss.
01:30 Kendrick Lamar halftime reactions
02:15 Viewership projections
06:05 Kendrick Lamar streaming numbers boost
11:46 NFL on FOX broadcast on Tubi
15:17 Player edition cleats and other footwear moments
25:34 Commercial Talk
26:04 Jordan Brand x Jalen Hurts, Love Hurts
29:16 "I'm going to Disney World!"
32:00 Nike x Kermit the Frog. Pat Mahomes diss?
37:55 Nike Showcases their amazing Women's Sports roster
40:34 Other social media, influencer marketing, and content partnership observations
50:00 Final comments on commercials: Too many celebs? Specifically, too much Matthew McConaughey
55:00 Exciting start to February in sports. More to come from NBA

Next

Episode 16 - Mac McClung, New Tournament Format, and more from NBA All-Star 2025